How To Plan, Produce & Market A Pop Up Shop

SOCIETY HAE REVEALS THE ART OF THE POP UP SHOP

Society HAE will offer a course at the Fashion Institute of Technology on “How To Plan, Produce and Market A Pop Up Shop.” This course will look at brands that have successfully executed pop up shops, go through the steps of planning a pop up shop and discuss ways to secure press and sponsors for a pop up shop. “How To Plan, Produce and Market A Pop Up Shop” is for designers, artists, marketing executives and entrepreneurs looking for innovative ways to create awareness of their brand/product and generate revenue without the overhead and time commitment of running a brick and mortar retail business.

Students at the end of the course will have a basic outline that will enable them to plan their own pop up shop. “How To Plan, Produce and Market A Pop Up Shop” starts on October 6, 2011 and runs through October 27.


About The Instructor:
Ngozi Odita has worked in the fashion and retail industry for over 10 years. Her varied background includes owing and operating a boutique and art gallery in Brooklyn, working as a marketing consultant, and producing fashion, music and art events. Currently she is Founder and Creative Director of online media website and event production company Society HAE and produces a series of "PoP Up Experience Shops™" that utilize unconventional spaces to house one-day installations of art, music and fashion by emerging artists of various mediums.


DATES: 10/6, 10/13, 10/20, 10/27
TIME: Thursdays, 6:20pm – 9:10pm
LOCATION: Fashion Institute of Technology, D Building, Room TBD

Course Title: CEO 033 How To Plan, Produce & Market A Pop Up Shop
Course Fee: $145

To Register:
There are 3 ways you can register for the course
(1) Click Here
(2) Download the registration form: http://fitnyc.edu/files/pdfs/CE_enroll-register.pdf
or
(3) Call (212) 217.7176
Course Registration info - CRN: 7563, Sec: 55A

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PRESS: UK-based B2B magazine "Pop-up Business" Interviews Ngozi Odita